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There are numerous different business profiles within the diverse model of the area. This not only gives Cartagena a competitive advantage and a certain degree of stability in it´s economy, but also makes it easier for institutions and organizations to become involved in new projects because the businesses and institutions of the area are accustomed to working with a variety of industrial, technological and tourism-related activities.

Within the Region of Murcia, the municipalities of Cartagena, La Unión, Fuente Álamo and Mazarrón represent a model of production in which various wealth generation nuclei exist side by side, ranging from agriculture and industry to tourism and real estate development, the whole economy being driven and stimulated by the contributions of innovation and research, which in turn are provided by the University, the Technological Centres and a long list of organizations and institutions which are supported by the Instituto de Fomento de la Región de Murcia, the Region´s Development Institute.